Kesh Pankhania Sunshine Coast · QLD

Player-coach for growing businesses

Most businesses get stuck in the same few places. I've helped work through them – more than once, on three continents.

I work alongside founders, CEOs and leadership teams on the Sunshine Coast and in Brisbane to grow revenue and profitability, get clear on the numbers, and prepare for the next phase – whether that's growth, a reset or a sale.

See the record Start with a coffee
25+ years as founder, MD, GM and CCO
AU · UK · US markets built, entered and led
4 exits – two of my own ventures, two alongside founders
2× brought in to scale a business toward sale

Where it usually stalls

  1. 01 Growth has flattened – and everyone is flat out.
  2. 02 The founder is still the engine. And the bottleneck.
  3. 03 The way you go to market – who you target, what you offer, how you sell – no longer fits where the business is heading.
  4. 04 Sales and marketing are both working hard – but not as one commercial engine.
  5. 05 Most of your revenue comes from one or two clients – and you know what happens if one of them walks.
  6. 06 You're busy, but you're not sure which numbers really tell you how healthy the business is.
  7. 07 You're thinking about a sale or succession – but the business isn't ready, and you're not sure where to start.

Sound familiar?

This is what growth looks like – and every one of these can be worked through.

You don't have to wait until something goes wrong. Often the best time to talk is when things are going well and you want to go further.

The record

Not a list of skills. A list of things that actually happened.

Every number here is from a business I worked inside – usually right next to the founder.

JosephmarkGlobal Head of Partnerships · AU/US · 2024–25
+410% US
Reset the US market strategy toward enterprise. US revenue up 410%, average deal size nearly tripled.
Compare ClubGM, Group Business Development · 2018–20
A$0 → A$40m+
Built the Bupa partnership from zero to A$40m+ in annualised premiums. Doubled revenue and lifted profitability 40% across two new business units.
Cohort GlobalHead of Client Services ANZ · 2013–18
A$11m → A$27.3m
Revenue more than doubled, EBITDA to A$3.7m, a new A$3m+ data division built from scratch – and a sale to ASX-listed Pureprofile in 2016.
Response Direct PublishingMarketing & Key Accounts Director · UK · 2004–09
£13m · £1m+ profit
The MD's deputy. Turned a three-year decline in key accounts into 32% growth, helping take the business to circa £13m turnover and consistent £1m+ profit – and a high-multiple sale in 2008.
My own venturesFounder / MD · 2009–13
2 built, 2 exited
Loyalty, lead generation and customer acquisition. I've signed the payroll, so I know what founders carry.

Also: 21% year-on-year growth across ANZ, North America and EMEA at The Colin James Method, and US growth work with Five by Five Global today.

Big-brand thinking, local-business scale

I've sat across the table from the big end of town. I know what they need to see before they say yes.

Bupa. Hasbro. Sony Music. Senior leaders from SAP, Commonwealth Bank and L'Oréal. In a big company, there's a whole team working out where the next growth comes from. Most businesses don't have that. That's where I come in. Because one good partnership, one new market or one change to how you make money can make a real difference.

I bring the discipline I learned working with big brands – without the jargon, the endless meetings or the 50-page decks.

What big brands taught me
What it looks like here
Financial discipline and forecasting
Knowing the numbers that matter – and what they're telling you
Partnerships and key accounts
A spread of strong clients and partners – not one big whale you can't afford to lose
Go-to-market and commercial alignment
Sales and marketing working as one commercial engine
Exit readiness
A business someone wants to buy

Where it starts

It starts with your story.

Most people rush to fix things. I start by getting to know you – how you think, what drives you, and what matters most to you and the business. That's usually where the real answer is.

I've been in your shoes. I know how overwhelming running a business can sometimes feel, and how hard it is to balance with the rest of life. Being the owner or CEO can be a lonely place. Finding the right people to stand beside you on the journey you've created is hard – but it's achievable.

So our first conversation is just that – a conversation. No pitch, no judgement. Being genuinely curious about your story is how we find common ground, and from there, the clarity and way forward you're looking for.

Then we work on it together – steady progress, with wins that add up.

Ways to work together

Start small. Go further only if it's working.

A lot of businesses never get someone who's scaled companies to a sale, opened new markets and sat across the table from global brands. Now you can – without hiring a full-time executive.

Imagine adding a senior player to your team – someone who's been here before, on your side, for as long as it's useful.

01 · 2–4 weeks

The Look-In

Two to four weeks getting to know you and the business – the numbers, the pipeline, the people and your customers. Then an honest read on where you're stuck, and the moves that will make the biggest difference.

You leave with: a clear view of the numbers that matter, and a one-page plan you can act on – with or without me.

02 · Ongoing

Commercial partner

Fractional CCO, a day or two a week. I work alongside you and your leadership team – bringing sales and marketing together as one commercial engine, keeping everyone focused on the numbers that matter, and opening doors where I can.

You get: senior commercial leadership without a full-time executive salary.

03 · 12–36 months

Next-stage mandate

For a defined outcome: a reset of how you go to market, a step-change in growth, or getting the business ready for a sale. The kind of brief I've been brought in for before.

You get: someone who's done this before, accountable for the result.

The human bit

The person behind the numbers

Officially Rakesh. Kesh to everyone else.

In 2013 I left London for Australia. Cohort needed someone to help it scale, grow and sell over the next few years, and London didn't feel like home anymore. We did all three. I stayed.

I trained at a tennis academy in Hong Kong – where I got to play with Björn Borg – and went on to play tennis and football at a national level. These days I'm the one coaching kids. It's never about winning. It's about building the confidence to try things, and practising the basics until they become second nature. Same in business.

Home is now the Sunshine Coast, for the community, the lifestyle, and the potential of this region.

Kesh in conversation, listening to someone across the table
Working sessionLos Angeles
Björn Borg with junior players at a tennis academy in Hong Kong
Tennis academyHong Kong, mid-1980s
Kesh smiling on a Sunshine Coast beach
HomeSunshine Coast
Kesh at the SAP Innovation Forum
SAP Innovation ForumParis
AU · UK · US
“It is fair to say he was instrumental in achieving a high exit multiple when I took the business to market in 2008. I cannot recommend Rakesh highly enough, not just for all of his great business attributes but also for his work ethic and above all, his loyalty.”
Charles Boliston Charles Boliston · Managing Director, RDP
“Rakesh is by far one of the most inspirational and insightful managers I have had the pleasure of working for. He possesses a very unique attribute which most directors lack - being totally down to earth.”
Rob Carpenter Rob Carpenter · Reported to Kesh at RDP
“Kesh brought along a commercial lens that revamped the agency model and clearly articulated where the growth was, and more importantly, how to achieve that growth.”
Michael Lai Michael Lai · Group Financial Controller, Josephmark
“His strong partnership ethic, ability to listen and appreciate the unique needs and challenges of our business was a key factor in the decision to form an exclusive partnership with Cohort. This really set Cohort apart from its competitors. Rakesh certainly challenged our thinking in order to help us achieve the best financial & acquisition outcomes.”
Tim Shepherd Tim Shepherd · Client, while at Cohort (now COO, CIMET)

Start here

Start with a coffee. No pitch deck required.

Over a coffee on the Coast or in Brisbane, or a call if you're further away. I'd like to hear your story – where you are, where you want to get to, and what's getting in the way.

Book a coffee Connect on LinkedIn